Location: Gainesville, GA | Metro: Gainesville, GA MSA
Based on 1% Rule: A+ (≥1.5%) | A (≥1.2%) | B (≥1.0%) | C (≥0.8%) | D (≥0.6%) | F (<0.6%)
| Unit Size | Monthly FMR |
|---|---|
| Studio | $1,460 |
| 1 Bedroom | $1,750 |
| 2 Bedrooms | $1,900 |
| 3 Bedrooms | $2,290 |
| 4 Bedrooms | $2,740 |
| 5 Bedrooms | $3,178 |
| 6 Bedrooms | $3,559 |
| 7 Bedrooms | $3,844 |
| 8 Bedrooms | $4,036 |
Zillow median home prices vs Section 8 FMR rates (Data: 2026-07-31)
| Bedrooms | Monthly FMR | Median Price | 1% Rule | Grade |
|---|---|---|---|---|
| 2BR | $1,900 | $290,970 | 0.65% | D |
| 3BR | $2,290 | $375,638 | 0.61% | D |
| 4BR | $2,740 | $471,189 | 0.58% | F |
| 5BR | $3,178 | $591,820 | 0.54% | F |
U.S. Census Bureau data (2024)
The rent math in ZIP 30542, which includes Flowery Branch, GA, within the Gainesville, GA MSA metro area, is favorable but tight. The Fair Market Rent (FMR) for ZIP 30542 in fiscal year 2024 is set at $1710. In contrast, the market rent, as indicated by ZORI, stands at $1,803. This means that landlords can expect to charge slightly above the FMR, ensuring a competitive edge while maintaining profitability.
Acquisition in this ZIP code is reasonably affordable. The median home value is $424,417, which is a moderate investment point for small-portfolio investors. Additionally, the average Days on Market (DOM) is 64 days, indicating that homes are typically listed for a relatively short period before sale. The low 0.2% price-cut share suggests that homes are selling close to their asking prices, further supporting the affordability of acquisitions.
Tenant demand is present but not overwhelming. With a total population of 38,605, the renter share is 21.1%, translating to approximately 8,152 potential renters. This number provides a steady stream of tenants but also implies that competition among rental properties could be significant, necessitating attention to property quality and pricing strategies.
Verdict: ZIP 30542 offers a balanced opportunity for landlords and small-portfolio investors. The rent math supports a slight premium over FMR, making it possible to cover costs and earn a profit. Home values are moderate, and the real estate market shows signs of stability, with homes selling quickly and at or near their listed prices. Tenant demand is sufficient, though investors must be prepared to compete for renters. Overall, the area presents a viable investment option with clear risks and rewards.
Data Sources: FMR data from HUD (2027). Median home prices from Zillow (2026-07-31). Demographics from U.S. Census (2024).
About FMR: Fair Market Rent (FMR) is used to determine payment standards for the Section 8 Housing Choice Voucher program, initial renewal rents for some expiring project-based Section 8 contracts, and rent ceilings for HOME Investment Partnerships.