Location: Guernsey County, OH | Metro: Guernsey County, OH
| Unit Size | Monthly FMR |
|---|---|
| Studio | $830 |
| 1 Bedroom | $840 |
| 2 Bedrooms | $1,090 |
| 3 Bedrooms | $1,450 |
| 4 Bedrooms | $1,660 |
| 5 Bedrooms | $1,926 |
| 6 Bedrooms | $2,157 |
| 7 Bedrooms | $2,330 |
| 8 Bedrooms | $2,447 |
U.S. Census Bureau data (2024)
The median income in ZIP code 43736 stands at $66,875, which provides a foundational understanding of the financial capabilities of local households. However, the absence of specific market rate rental data complicates a straightforward analysis of affordability. Despite this, we can still assess the situation based on the available information.
The Fair Market Rent (FMR) set at $1,060 for the metro area in fiscal year 2026 represents the voucher payment standard for housing in this region. This figure serves as a benchmark for what subsidized renters can expect to pay. Given the median income, it's reasonable to infer that many households would find market-rate rents challenging if they significantly exceed the FMR.
With 40.0% of the population being renters and a total population of 14,000, the competition among landlords is likely to be moderate. The affordability gap between median income and potential market rates suggests that some renters will be price-sensitive, seeking out units that align with their budget constraints. This dynamic can influence the decision-making process for landlords regarding whether to accept vouchers or focus on cash-paying tenants.
Accepting vouchers can stabilize occupancy rates, as these payments are guaranteed and typically cover the FMR. However, landlords must also consider the administrative aspects of working with housing authorities and the potential for longer-term tenancies. Cash-paying tenants might offer higher rental rates but come with the risk of default due to economic fluctuations or personal financial instability.
Takeaway: Landlords in ZIP 43736 should weigh the benefits of voucher stability against the potential for higher rents from cash-paying tenants. Given the median income and the FMR of $1,060, there's a notable segment of the rental market that may rely heavily on subsidies to afford housing. This implies that landlords who strategically position themselves to attract both voucher recipients and those able to pay above the FMR could optimize their investment returns while addressing the diverse needs of the local rental market.
Data Sources: FMR data from HUD (2027). Demographics from U.S. Census (2024).
About FMR: Fair Market Rent (FMR) is used to determine payment standards for the Section 8 Housing Choice Voucher program, initial renewal rents for some expiring project-based Section 8 contracts, and rent ceilings for HOME Investment Partnerships.