Location: Shawano County, WI | Metro: Oconto County, WI HUD Metro FMR Area
Based on 1% Rule: A+ (≥1.5%) | A (≥1.2%) | B (≥1.0%) | C (≥0.8%) | D (≥0.6%) | F (<0.6%)
| Unit Size | Monthly FMR |
|---|---|
| Studio | $770 |
| 1 Bedroom | $840 |
| 2 Bedrooms | $1,010 |
| 3 Bedrooms | $1,380 |
| 4 Bedrooms | $1,390 |
| 5 Bedrooms | $1,612 |
| 6 Bedrooms | $1,805 |
| 7 Bedrooms | $1,949 |
| 8 Bedrooms | $2,046 |
Zillow median home prices vs Section 8 FMR rates (Data: 2026-08-31)
| Bedrooms | Monthly FMR | Median Price | 1% Rule | Grade |
|---|---|---|---|---|
| 3BR | $1,380 | $293,269 | 0.47% | F |
U.S. Census Bureau data (2024)
The ZIP code 54154 presents a dynamic rental market influenced by the interplay between federal guidelines and local conditions. The Fair Market Rent (FMR) set at $910 for the fiscal year 2024 by the U.S. Department of Housing and Urban Development (HUD) serves as a benchmark for what is considered a reasonable rent level. However, the actual market rent, as reported by the Census Bureau's American Community Survey (ACS), stands at $692. This gap suggests that landlords can potentially increase rents without significantly impacting occupancy rates, indicating a market where demand might slightly outpace supply.
The median home value in the area is $282,717, which provides insight into the overall economic status of homeownership. Although the percentage of price-cut share and days on market (DOM) are currently unavailable, the disparity between the HUD's FMR and the actual market rent implies that there is room for adjustment in rental pricing without causing a significant shift in tenant behavior.
A notable aspect of the ZIP 54154 is the 25.0% share of renters. This figure is indicative of a moderate reliance on rental properties within the community. In areas with a higher proportion of renters, long-term housing pressures can be more pronounced due to the cyclical nature of renting versus owning. With a quarter of the population renting, there is a steady demand for rental units, but it also means that a substantial portion of residents are likely sensitive to changes in rental costs. Landlords should be cautious about increasing rents too rapidly, as this could lead to higher turnover rates and increased vacancy periods.
In summary, ZIP 54154 offers a balanced rental market with opportunities for landlords to adjust their pricing strategies while maintaining occupancy levels. The current dynamics suggest that demand is robust enough to support modest rent increases, but the long-term pressure of a quarter of the population relying on rentals necessitates a careful approach to ensure sustained profitability and tenant satisfaction.
Data Sources: FMR data from HUD (2027). Median home prices from Zillow (2026-08-31). Demographics from U.S. Census (2024).
About FMR: Fair Market Rent (FMR) is used to determine payment standards for the Section 8 Housing Choice Voucher program, initial renewal rents for some expiring project-based Section 8 contracts, and rent ceilings for HOME Investment Partnerships.