Location: Marshall County, AL | Metro: Jackson County, AL
Based on 1% Rule: A+ (≥1.5%) | A (≥1.2%) | B (≥1.0%) | C (≥0.8%) | D (≥0.6%) | F (<0.6%)
| Unit Size | Monthly FMR |
|---|---|
| Studio | $740 |
| 1 Bedroom | $740 |
| 2 Bedrooms | $950 |
| 3 Bedrooms | $1,280 |
| 4 Bedrooms | $1,460 |
| 5 Bedrooms | $1,694 |
| 6 Bedrooms | $1,897 |
| 7 Bedrooms | $2,049 |
| 8 Bedrooms | $2,151 |
Zillow median home prices vs Section 8 FMR rates (Data: 2026-08-31)
| Bedrooms | Monthly FMR | Median Price | 1% Rule | Grade |
|---|---|---|---|---|
| 3BR | $1,280 | $283,331 | 0.45% | F |
| 4BR | $1,460 | $407,567 | 0.36% | F |
U.S. Census Bureau data (2024)
The classification of ZIP code 35769 hinges on its financial metrics, specifically focusing on yield and stability. For yield analysis, we consider the Fair Market Rent (FMR) figures. In the metro area for fiscal year 2026, the FMR stands at $820, whereas the local market's FMR is slightly lower at $759. These rental values contrast sharply with the median home value of $271,179, indicating that this ZIP code offers a decent rental yield relative to property prices.
Moving onto stability, the percentage of renters in the area is 24.3%, which suggests a moderate level of demand for rentals. However, the lack of data on the average days on market (DOM) indicates an incomplete picture of the rental market dynamics. The median household income in the area is $55,687, which provides some insight into the economic stability of potential tenants. This figure is crucial as it helps gauge the ability of residents to pay rent consistently.
Based on these figures, ZIP 35769 does not fit neatly into a high-yield/low-stability flip-style market or a steady-cashflow zone. Instead, it represents a middle ground. The higher FMR compared to the median home value points towards a market where rental yields can be competitive, but the relatively low percentage of renters and the median income suggest that while there is demand, it may not be as robust as in areas with higher renter populations or incomes.
To further clarify, let’s break down the numbers:
In conclusion, ZIP 35769 offers a balanced opportunity for landlords and small-portfolio investors. It is neither a high-risk, high-reward market nor a guaranteed cash-flow haven. Investors should focus on the local nuances within the ZIP code to optimize their investment strategies, leveraging the higher FMR to attract tenants while being mindful of the broader economic context.
Data Sources: FMR data from HUD (2027). Median home prices from Zillow (2026-08-31). Demographics from U.S. Census (2024).
About FMR: Fair Market Rent (FMR) is used to determine payment standards for the Section 8 Housing Choice Voucher program, initial renewal rents for some expiring project-based Section 8 contracts, and rent ceilings for HOME Investment Partnerships.